About Jeff Coon

Contact Information
Office: 732-378-6104
Mobile: 732.547.4651
Fax: 866.886.3242
NMLS #: 19375

Office Address
1800 Rt. 34 North, 406
Wall, NJ 07719

Jeff has been in the mortgage business since 2002. With over 24 years of consumer lending experience and more than 1100 loans closed since 2001, Jeff is well positioned to provide expert advice and solutions for his clients.

As team leader and co-branch manager of the Wall Township, NJ branch of AnnieMac Home Mortgage, Jeff specializes in residential lending, with a keen focus on purchase mortgage loans. The Purchase Pros team works with a number of the top producing real estate agents in the area, and has a stellar reputation for excellence having been recognized by readers of the Asbury Park Press as the “Best of the Best” for mortgages in the annual Reader’s Poll.

With experience in all facets of the mortgage process from start to finish, Jeff has the ability to recognize potential obstacles & provide solutions in the beginning stages of the application process in order to avoid delays in processing, and to ensure a successful, on-time closing for his clients. The team employs a number of tools such as credit report analytics in order to optimize a client’s FICO score to help them qualify for the best loan terms possible.

A lifelong NJ resident, Jeff has a firsthand local knowledge of the marketplace and is available to meet with clients in person, and provides invaluable insight to current market conditions by participating in a variety of local real estate events.

Communication & high standards of customer service are the mainstay of the Purchase Pros team, as well as offering the very best terms, and solution-based lending products the marketplace has to offer. The menu of loan programs offered includes Conventional, FHA, VA, USDA, 203k renovation, Jumbo, HARP, and more.

Whether you are buying your first home, vacation home or if you are an experienced investor purchasing rental property you will receive honest, direct up-front information and a road map for success with 24/7 access to information when you include us as part of your team. We’ll also help you with refinancing an existing property and provide you with the tools needed to become qualified in today’s market.


Dealing with Jeff and his team was an absolute pleasure. They made me feel as if I was their only customer that they were servicing. Never once was I blown off or made to feel like I was annoying them. Jeff and his team also were reliable and responsible, I was never asked to re send a document that I had sent previously; I gave them everything they needed once and they never asked for anything again. In the past I have dealt with mortgage companies that could not keep track of my documents and had me sending them the same documents over and over again. Jeff and his team were friendly, knowledgeable and down to earth. They made this extremely stressful process as stress free as possible. I have already recommended friends to Jeff and would not hesitate to do so in the future. I would like to say that I would use Jeff again but we are so thrilled in our new home that I don't think we are going to need to purchase another home until long after Jeff is retired!

- Tim M.

Each client is an individual with individual needs. Jeff and his team treated me as an individual with my unique set of problems. They efficiently and conscientiously overcame each hurdle in obtaining a mortgage for me. The outcome of all their hard work was that I am now in my new house with a mortgage payment I can afford. If you want an honest and efficient mortgage broker I would recommend Jeff Coon and his team to anyone.

-Phyllis in New Jersey

Thank you very much to all of you for your kindness, courtesy and willingness to help Chrissy and I, during this process of selling our old home, to most recently purchasing our new home. I know we had a lot of questions throughout this process, and it was very much appreciated that all of you were so easy to contact with questions, and especially, always providing full, detailed answers. We are extremely happy with our new home, and thrilled that everything worked out for this to happen. It was a pleasure to get to know each of you over the last year. Our experience was great, and if any friends of ours ever need any advice or someone to contact in your respective fields, we would certainly not hesitate to recommend you all. Thank you very much again, and all the best!

-Joe & Chrissy

I had the privilege of meeting Jeff when I first started in the real estate business. He is my go to guy! He has always treated the clients with respect and he delivers. He has never let me down and continues to amaze me with his turn around time. He keeps all the parties informed through the whole process and is there from start to finish! I highly recommend Jeff to anyone in need of a mortgage.

-Jennifer Binkley

Jeff really came through for me and my family when it mattered most! We found our dream home in a development where homes lasted two weeks tops before going into attorney review. I had a home to sell and wanted to put an offer in as non contingent on my home being sold. I had a willing co-signee but really did not want to have to use them. Jeff worked up two deals one with and one without! I can truly say without Jeff we would not be in our home now. Thank you Jeff!

-Mike in NJ

I would just like to say that Jeff and his staff were wonderful. With all the issues about buying a home on the news, they made it a great experience. When I had questions, they were right there to answer them. I highly recommend Jeff and his team when buying a home for the first time or after many times. Thank you all again for all your help.

-Leslie B.

Jeff's knowledge and support was invaluable to me when obtaining a new mortgage during a tough time in my life. He was always informative, accurate, and patient. I've already recommended him to friends. Thank you Jeff!

-Jen C.

It is with great pleasure that my husband and I write this letter of recommendation for Jeff Coon. We called Jeff for a mortgage to purchase of a new home and were so impressed by his professionalism. From the beginning we experienced top-notch expertise. We were very pleased with the manner in which we were walked through the process step by step. We were always able to touch base with Jeff, either by phone, emails or texting. He even gave us his home phone number. He's always available 24/7 no days off for Jeff. We highly recommend Jeff Coon and his team if you're looking for personal and professionalism.


Jeff recently helped me with a refi of my home at the best rate and terms available from anyone. What was even better he handled the application and documentation in a seamless, clear and comprehensive manner. The closing was a piece of cake and in about 30 days the deal was done. No pain but lots of gain.

-Anthony G.

I do not know what I would of done without Jeff when I bought my first home. I am a single mother who really needed someone reliable and trustworthy. I was very apprehensive and Jeff explained things to me every step of the way, returned every phone call,(and trust me, there were a lot from me) every email and just made things very smooth. Upon closing, I was very relaxed because I knew I had the best guy on my side. Thanks again Jeff for a job well done.

-Dee T.

Jeff Coon has continued to stay in contact with my husband and I since the purchase of our home in 2007. He is always sending helpful information our way, including information about a recent refinance that has saved us a ton of money. He made the process as painless as possible and also completed everything so quickly for us. He is extremely knowledgeable and helped us in so many ways. I would highly recommend him to anyone looking for a mortgage or to refinance. He is truly exceptional!

-Tina Petersen

Jeff takes his job personally and makes sure hat you know exactly what your options are. He treats each client's business as his own, and makes the mortgage experience as painless as possible. He knows the business inside and out. If he can't get you a deal that fits your needs, then a deal isn't possible. He considers all angles and options to ensure his clients are getting the best rates possible so they can enjoy their lives while they pay for their homes.


“Painless Refinancing” When my wife and I wanted to refinance our mortgage, my daughter recommended Jeff Coon. She had nothing but praise for Jeff's work. We eventually did two refinancing loans with Jeff, over the past six years. We are very satisfied with Jeff''s knowledge of the latest loan programs and his professionalism. Jeff's friendly and helpful manner takes the anxiety out of a refinancing event. We highly recommend Jeff for your next loan.

-Joe & Geri K.

Jeff, we don't know how to begin to thank you enough. If it honestly had not been for your persistence & hard work, we would not be in our new home. Once again, you have gone above & beyond, & we truly appreciate all that you have done. Thank you, thank you, thank you! Love

-Jen, Tim & Ryan."

Jeff made the experience of purchasing my first home a pleasant one. He was there for me to answer any questions or concerns from start to finish. I have been told that I was lucky everything went so smoothly...it was not luck, Jeff took the time to explain everything thoroughly and made sure I was prepared for the closing well enough in advance. I highly recommend Jeff and will certainly be using him for any of my future needs."

- Renee D.

Jeff was recommended to us by our Realtor at Re/Max. Almost instantly, we got our first phone call from him. Not even knowing for sure who were going to choose as our lender, Jeff genuinely tried to help answer all our questions. With his expert knowledge & experience, Jeff calculated many figures for us & created several scenarios which allowed us to confidently choose a strategy that best suited our needs. With all of the stress of buying a home, Jeff was ALWAYS an email away & responded expediently to all of our questions. Jeff even went above & beyond by going back to his office after hours to work on our account just to give us peace of mind before signing our purchase contract. My husband & I spent a great deal of time on the phone with Jeff, & his extreme patience & willingness to help us was greatly appreciated. Even after our closing, Jeff continued to contact us, providing helpful information regarding our finances. Jeff Coon is extremely dedicated to his work & his clients. It is refreshing to know that there are still hard working individuals like Jeff out there who are motivated to really help others. Thanks to Jeff, my husband & I are in our dream house which we are looking forward to creating many memories in with our family. Without reservation, I would truly recommend Jeff Coon to anyone in need of a mortgage representative"

-Cheryl & Paul

If you are ever looking for an "outside the box" thinker its Jeff. He has gotten very creative assisting personal clients of mine, as well as assisting agents of mine with their clients. He has helped save more than one deal! I would recommend Jeff if you are in need of mortgage assistance. He is a true follow-through mortgage rep and extremely communicative. It’s a pleasure to endorse him.”

-Kara Nixon, Broker-Owner NJ Realty Services

Jeff is a true professional and committed to getting the job done. He is very well liked because of his hard work and dedication.”

-Bonnie M. Sales Associate, ERA American Towne Realty

Jeff is a pleasure to work with. He is professional and provides "out of the box" solutions for all your mortgage needs. Jeff keeps fully abreast of all current trends within the financial markets. I am in the process of closing my 2nd transaction with Jeff & have recommended him to numerous others.”

-Darren K.

Direct : 732-378-6104